They say that Coca-Cola is the world's most recognizable brand. No matterĀ where you go in the world, chances are that you can get the familiar caramel-colored fizzy drink. Coke is everywhere.
Coke doesn't taste the same in every country, though. They adjust the flavor based on local tastes. In Europe, ...
July 7th 2007
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The Gospel
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The Gospel. The "Message." The "Good News." Whatever you want to call it, it is considered the basic information of evangelism. Most people agree that whatever it is, it's surely a good thing to share with people, and many believe that it's even better to take to those people who ...
Many of our partners come to Western Europe to work alongside us and are overwhelmed by the sin that they see practiced and even glorified in these cultures. Entire segments of the population find their identity in the sin that characterizes their lives. For many of our co-workers, it can ...